Your inner brand maybe spends a little too much time listening to true crime podcasts
Let's see more of that.
We see you.
Everyone else will too.
A branding studio by name, we believe in the power of design, the magic of stringing together the perfect sentence and digging deep to unearth all the weird and amazing things that make you unique and irresistible to your audiences.
We build brands you can lead with, brands you can outright own and brands that are unmistakably and uncannily you.
Our friends call us 2M.
You can too. M. Get it?
The Work
Drawing the lines with every intention of coloring outside of them (sometimes with the smelly markers).
We are industry agnostic but specific in our need to work with people driven by passion for their craft. Meaningful relationships breed beautiful work. See for yourself.
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Craft & Capital Branding
ElevateBio Branding and Website
Nike Campaign Branding
Vibe Health Branding and Identity Development
CRISPR Patient Advocacy Branding
Insmed Brand Extension/Website
Dent Disease Foundation Branding/Website
Condé Nast Event Websites
Scholar Rock Branding/Website
Sound Start Babies Branding/Website
MPAC Branding
Meter Therapeutics Branding
Nambé Marketing Materials and Campaign
Casio Digital Campaign
Hiccupops Branding/Packaging Design
Allergan Benefits Campaign
Motorola Smart Safe Consumer/Packaging Design
MDAdvantage Messaging/Brand Extension
United Disability Services Messaging/Branding
Haustopia Branding
CRISPR Clinical Trial Branding
Saint Elizabeth University Rebrand
The Services
For when your identity and messaging are sleeping in separate beds.
- Visual and verbal identity systems
- Narratives and messaging
- Logo design
- Guidelines
For when your mom is still the only one giving your insta posts any love (you’re doing so well sweetie!!!!1).
- Campaigns
- Comms planning
- Social media
- Content development
For when you wake up one day and your stuff looks like shit. (shhh… we gotchu)
- Print and digital collateral
- Experiences and placemaking
- Systems design
For when you’re keeping the tags on your branding because you might just bring it back after you wear it out to the bar on Saturday night.
- Workshops
- Research
- Audits
- Brand forecasting
- Brand governance
- Brand education
For when your UX is YUX.
- User personas
- Architecture and user journey
- Wireframing and prototyping
- Design
- UI toolkits
- Development
The Logo Section
Just some of the organizations we call partners and friends.
Let’s be friends. Contact Us
The People
The best damn branding friends that anybody can have.
We’re a group from diverse backgrounds but connected and driven by passion for what we do. We’re at home when we’re creating and we create to solve problems and to challenge accepted perspectives (especially our own).
Sarah
Designer, Brand Communications
Ryan
Director, Web/UX
Eva
Chief Creative Office
Daniela
Design Director, Production
Mike
Founder & CEO
Julia
Brand Communications Coordinator
Bella
Junior Designer, Web/UX
Sara
Director, Accounts
Kevin
Design Director, Brands
Emmy
Headless Muse
Lyssa
Junior Designer, Production
Luiza
Associate Director, HR/Operations
Liv
Senior Designer, Brands
Mike
Art Director, Production
Erica
Associate Director, Web/UX
Shim
Director, Brand Communications
Nicole
Design Director, Brands
Madison
Account Manager
Katie
Chief Strategy Officer
Grace
Junior Designer
Luke
Director, Brand Strategy
Ashley
Senior Designer, Web/UX
Ali
Account Manager
Tess
Associate Director, Accounts
Jay
Creative Director
The Mixtape
We made you a mixtape to explain how we feel.
Each and every month a different member of our team offers up a brand new playlist.
Let’s Pretend We Don’t Exist
Come with me into a space where time is just a suggestion, where clouds look like paper boats, where every story is written in invisible ink. Here, take this balloon. Let’s vanish together 🗝️
March 2025
Tess Lowe
Associate Director, Accounts
Let's Pretend
The Form
Reach out. We’ll reach right back.
We’re a ‘virtual shop with options’ located mostly in the great state of New Jersey where we hijacked a house built in the 1860s and turned it into a studio space designed for creative debauchery.
, from Chester, NJ